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$120/yr vs $16K–$20K/yr: See your savings

Enter your team size and current tool spend. This calculator shows exactly how much your PM team would save by switching to Signal Brief — versus Klue, Crayon, UserTesting, and FullStory. The gap might surprise you.

Your team

Adjust the sliders or type a value.

PMs

How many product managers are on your team?

$

What your team spends per month across CI, analytics, and research tools (Klue, Crayon, UserTesting, FullStory, etc.).

Team-size multiplier

Enterprise tools charge per seat, so costs scale linearly with team size. At 5 PMs, a Klue contract runs $80,000/yr. Signal Brief? $600/yr.

Annual cost comparison

All figures annual, for 5 PMs.

Your estimated annual savings
$17,400
$1,450/mo saved · vs FullStory: $49,400/yr less
Your current spend
$18,000/yr

$1,500/mo × 12

$50,000/yr

$10,000/seat/yr × 5 PMs

$75,000/yr

$15,000/seat/yr × 5 PMs

$80,000/yr

$16,000/seat/yr × 5 PMs

$100,000/yr

$20,000/seat/yr × 5 PMs

Best valueSignal Brief
$600/yr

$10/mo × 12 × 5 PMs

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How the calculator works

The model is deliberately simple and transparent. Every enterprise tool on the chart is priced per seat per year — so total cost scales linearly with team size. Signal Brief is $10/month per subscriber ($120/year), so it scales the same way, just at 1/80th to 1/160th the rate.

  • Your current spend: What you enter as monthly tool spend × 12. This is your baseline — the money already leaving your budget for CI, analytics, and research tools.
  • Enterprise tool bars:Each competitor's typical per-seat annual cost × your team size. These are reference points — what a team your size would pay for that platform.
  • Annual savings:Your current spend minus Signal Brief's cost at your team size. Even if you're only spending $500/month today, that's $6,000/yr — versus $600/yr for Signal Brief.
  • Team-size multiplier:The gap widens as your team grows. At 1 PM, Signal Brief is $120/yr vs $10K–$20K/yr for enterprise tools (80×–160× cheaper). At 20 PMs, it's $2,400/yr vs $320,000$400,000/yr — same ratio, bigger absolute savings.

Enterprise pricing figures are drawn from publicly reported ranges and G2 reviews as of 2025–2026. Your actual quote may vary. The calculator runs entirely in your browser — your inputs never leave your device.

Per-seat annual cost breakdown

What each tool costs per PM per year — and what that means for a team of 5.

ToolPer PM/yr5 PMs/yrvs Signal Brief
FullStory$10,000$50,000+$49,400
UserTesting$15,000$75,000+$74,400
Klue$16,000$80,000+$79,400
Crayon$20,000$100,000+$99,400
Signal Brief$120$600
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Frequently asked questions

How accurate are the enterprise pricing figures?

The $10K–$20K/yr figures for FullStory, UserTesting, Klue, and Crayon are drawn from publicly reported pricing, G2 reviews, and common sales-quoted ranges as of 2025–2026. Enterprise tools rarely publish transparent pricing — these are typical per-seat annual contract costs. Your actual quote may vary based on negotiation, team size, and feature tier. Signal Brief is a flat $10/month ($120/year) per subscriber, always.

Why does the cost scale with team size?

Enterprise CI and analytics platforms charge per seat — each PM who needs access adds to the annual contract. The team-size multiplier in this calculator reflects that: a 10-PM team pays roughly 10× the per-seat cost. Signal Brief also scales per subscriber, but at $120/yr per PM instead of $10,000–$20,000, so even a 50-person team pays just $6,000/yr total.

Is Signal Brief really comparable to Klue or Crayon?

Signal Brief and enterprise CI platforms serve overlapping but different needs. Klue and Crayon are full competitive intelligence platforms with battlecards, sales enablement, and competitor tracking dashboards. Signal Brief is a daily curated briefing of 5 new AI tools for PMs — it covers the AI tool landscape that traditional CI platforms weren't built for. Many PMs use Signal Brief alongside a CI platform; others replace redundant tool spend entirely. The calculator shows the cost gap so you can decide what's worth paying for.

What does the 7-day free trial include?

Full access to every weekday issue — 5 vetted AI tools per day, so you'll see 25 tools during your trial. Each tool has a one-sentence description, a why-it-matters-for-PMs line, and a link. No credit card required for the first 7 days. After the trial it's $10/month or $96/year (save 20% annually). Cancel anytime.

Can I share Signal Brief with my whole team?

Each PM needs their own $10/month subscription. For a 10-person PM team that's $1,200/year total — still less than a single seat of any enterprise tool on this list. There are no enterprise contracts, no procurement cycles, and no minimum commitments.

Does Signal Brief take sponsorships or affiliate fees?

Never. No sponsored placements, no affiliate links, no kickbacks. Tools are selected on merit alone. That's the whole point — the incentive alignment is what makes the curation trustworthy.

$120/yr. Not $16K. Not $20K.

5 new AI tools every weekday morning. 7-day free trial, then $10/month or $96/year. Cancel anytime. No sponsorships, ever.

Questions? Email [email protected]